Monday, April 26, 2010

The Met Costume Institite Gala 2010

The 2010 Met Costume Institute Gala will be held Monday May 3rd. That's exactly a week from today. The theme for this years gala is American Women: Fashioning a National Identity. This years Gala has been planned under the reign of first timer and new Director of Special Events for Vogue Magazine, Sylvana Soto-Ward. Soto-Ward was the replacement for Stephanie Winston Wolkoff who resigned from her post last summer after 10 years planning the Gala and a reputation as the driving force behind the success of the Gala.

After the resignation of Stephanie Winston Wolkoff, there was quite a bit of talk about the budget for the 2010 Gala being slashed as well by Conde Nast. Sylvana Soto-Ward, who began her career at Vogue in 2003 as assistant to Anna Wintour herself, would have had her work cut out for her planning a budget friendly event this year. WOULD HAVE. Except that the Gap stepped in as sponsor for the 2010 Gala and with the Gap came a substantial amount of financial backing.

The 2010 Met Costume Institute Gala will be as big and bright as usual. Hosting the event this year is Oprah Winfrey (already set to wear Oscar de la Renta) , Patrick Robinson, Head Designer for the Gap, and Anna Wintour, Editor in Chief of Vogue Magazine. The Gap, in collaboration with designers including Thakoon, Rodarte and Alexander Wang, will be dressing hot young starlets including Natalie Portman and Jessica Alba as well as musician M.I.A.

Talk of cheap liquor, plastic cups and fewer celebrities at the Met this year is a thing of the past, there's no doubt that all the stops will be pulled out as usual. I think we'll all be staying tuned to see how this years event compares to years past.

-Ashley for AMP3 Public Relations

1 comment: